Designed to Feel
Bestseller by Peter Burchardt
Designed to Feel
Your anxiety, jealousy, and anger aren't broken — they're ancient software running in a world they weren't built for. This book is the missing manual.
“The most eye-opening book on emotions I've ever read.”
Get It on Amazon →Available in paperback & Kindle

Peter Burchardt

Books on human nature, evolution, and how to live well as the animal you actually are.

Explore the books

The Books

A series on the machinery inside you

Nobody book cover
The first novel

Nobody

An Odyssey

He dismantled the world’s largest surveillance network. Then he vanished. A propulsive modern retelling of Homer’s Odyssey set in the age of algorithmic control — three intertwined journeys: a wife who refuses to surrender, a son who crosses continents, and a man navigating digital surveillance to get back to a blue door in Brooklyn.

Designed to Feel book cover
The foundation

Designed to Feel

Why Evolution Built Your Emotions, and How to Make Them Work for You

You are a hunter-gatherer in a glass tower, running ancient software finalised for a world that ended about a minute ago. This book is the manual you were never handed — a complete evolutionary account of every important feeling you have, where each one misfires in modern life, and what to do about it.

The Tribe Manager book cover
The leadership companion

The Tribe Manager

Leading People the Way Evolution Intended

Your employees are running stone-age software. If you manage in alignment with how that software works, you get loyalty, engagement, and performance. If you manage against it, you get resentment, quiet quitting, and turnover. A practical guide to managing real people in real organisations, built on evolutionary psychology and thirty years of experience.

The Happiness Blueprint book cover
The practical sequel

The Happiness Blueprint

What Evolution Actually Built Your Joy For

Happiness is a signal, not a destination. A fuel gauge, not the fuel. This book picks up where Designed to Feel left off and walks the full path from insight to practice — what the Three Currencies of wellbeing actually are, how to earn them, and how to stop counterfeiting them.

Override book cover
Human instinct vs. AI

Override

When to Trust Yourself and When to Trust the Machine

In a world racing to automate everything, one thing remains stubbornly, gloriously human: your instinct. Part neuroscience, part leadership manual, part manifesto — the essential guide for anyone who refuses to be replaced by the algorithm.

Hooked by Design book cover
A Designed to Feel companion

Hooked by Design

The Evolutionary Roots of Alcohol and Drug Addiction, and How to Break Free

A drug skips the trigger and pours chemistry straight onto the reward — the purest case of evolved machinery turned against the person carrying it. A compassionate field guide to a trap older than any of us, for the person caught in it and for everyone who loves them.

Born to Feel book cover
The parenting companion

Born to Feel

Understand Your Child’s Emotions — and Parent With Less Frustration

Your child isn’t a small adult — they’re a small human running very old software, and every tantrum, fear, and flat refusal is that software doing exactly what it was built to do. A Designed to Feel companion for parents: what each of your child’s emotions is actually for, where modern life makes it misfire, and how seeing that turns the daily battles into something you can meet with far less frustration.

Raise Happy Children book cover
The parenting shelf edition

Raise Happy Children

What Evolution Tells You About Your Child’s Emotions

Your child’s emotions are not the problem. They are the operating system. From the carry-species instinct that makes your infant scream when set down, to the social-status machinery that makes your twelve-year-old cruel — every feeling your child has is traced to the survival problem it was built to solve. This book is the manual you were never given.

About the Author

Writer • Governance Practitioner • Observer of Human Nature

Peter Burchardt is a writer whose lifelong subject is the strange experience of being a modern human in an ancient body.

Designed to Feelbegan as a private letter to his two sons, an attempt to hand them the manual he was never given when he set out into adulthood. As the letters grew, so did the realisation that almost every piece of practical wisdom he had earned — about love, work, food, sleep, money, and meaning — made far deeper sense once read through the lens of human evolution.

With more than thirty years of experience spanning Europe, the Gulf Cooperation Council, North America, and Asia, Peter has served as CFO, CEO, non-executive director, and board chair across listed and unlisted companies in multiple sectors. He brings not academic credentials to these subjects, but pattern recognition — decades of watching human behaviour up close, his own very much included, and mapping those observations against what the science actually says.

He writes about emotion, biology, leadership, and how to live well as the animal you actually are. He is based in Dubai, UAE.

International Editions

Available in seven languages

EnglishDeutschEspañolFrançaisItalianoPortuguêsไทย

Get in Touch

For press, speaking, and rights enquiries

The Tribe Manager by Peter Burchardt
The Leadership Companion
The Tribe Manager
Your employees are running stone-age software. Manage with it, you get loyalty and performance. Manage against it, you get quiet quitting and turnover.
Leading People the Way Evolution Intended — by Peter Burchardt
Get It on Amazon →Paperback & Kindle